Nothing is new here! Try the original books. Reviews of "Inside the Tornado: Strategies for Developing, Leveraging, and Surviving Hypergrowth Markets"

By A Customer @ 1997-09-22

Inside the Tornado: Strategies for Developing, Leveraging, and Surviving Hypergrowth Markets

$13.99

I consider this book a fraud. The key element, "The Tornado" which the author claims to be a new concept is a pale copy of early works of Peter Drucker(e.g."Age of Discontinuity" [1978]) and the excelent book by Richard Foster "Innovation - The attacker's Advantage" [1986].

Besides, two chapters seems like low quality summaries of Al Ries & Jack Trout's "Positioning: The Battle for Your Mind" [1985] and Michael Porter's "Competitive Advantage : Creating and Sustaining Superior Performance" [1985]

Nothing is new here! Try the original books.

By A Customer @ 1997-09-22

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