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Home ยป Your Creative Brain: Seven Steps to Maximize Imagination, Productivity, and Innovation in Your Life (Harvard Health Publications)

Terry Teaters @ 2011-11-17

Your Creative Brain: Seven Steps to Maximize Imagination, Productivity, and Innovation in Your Life (Harvard Health Publications)

$24.95
With impressive credentials, Shelley Carson has created a book which is an easily understandable mini-neuroscience course on how the mind operates during the creative process. She suggests that everyone is creative, and that by knowing how the brain functions anyone can tap into their own well of resources.

Carson describes creativity as an evolution rather than a native talent. It is a process which includes several stages of progression. These are preparation, incubation, illumination, and verification patterns in a creative expression. There are also simple diagrams and cartoons to accent her ideas. Also, along the way she presents several simple self assessment instruments to help the reader ascertain his or her own progress. She suggests that creativity can be trained through seven different ways of being and becoming. They amount to a total change in a person's perception. These are what she calls the absorb, envision, connection, reason, evaluative, transforming, and stream brainsets. She identifies each of them quite simply and provides means for accessing them easily.

This is the kind of book a person can plug themselves into, follow the exercises along the way, and end up with a very handy toolkit for changing their life. It brings an end to the argument that not everyone is creative.